THE .STKR IDENTITY
Start with a dot.
Make your mark.
A small way to express your taste.
Through shape, texture, and a single sticker.
Meet the .STKR identity through
marks, letterforms, and the feel of paper.
01 / MARKS
One mark. All the character.
Logo 1, with letters inside ovals, is the primary .STKR wordmark. The condensed logo 2 is the secondary mark. Preserve both in their original color, #231815.
02 / COLORS
Less color. More character.
The space of White, the warmth of Cement, the calm of Pastel Sky, the clarity of Ink. Four colors from one shared palette let the mark take shape.
Click a color card to copy its HEX code.
03 / TYPOGRAPHY
A voice in every letter.
Character in English headlines. Clarity in Korean body text. One brand voice, down to the smallest number.
English headings 700 · Buttons 600. Distinctive character, even in a few words.
Korean headings & buttons 600 · Body 400. Balanced, comfortable reading for longer text.
Numbers & identifiers 500. Small details, clearly defined.
04 / IN USE
Made to leave a mark.
A sheet of paper, a small label, a sticker to keep. One mark brings the brand to life across different surfaces.
PEEL
PLACE
WHITE PAPER
WARM BLACK MARK
05 / GUIDELINES & KIT
Make it .STKR.
- Logo 1 is the primary mark. Preserve its ovals, letterforms, and original color, #231815.
- Place the logo on White or Cement. Keep its original colors; do not recolor or invert it.
- Give the wide primary wordmark plenty of clear space. Use the block mark, logo 2, as a secondary expression.

